HOW TO: Create a social media strategy

Creating a social media strategy before you “launch” is critical to the success of your social media presence. With the right tools in hand, a reliable process, and time, you will be able to define a great social media strategy for your business.

Here are the 10 steps illustrated by Steven Grech:

Step 1: Get buy in from the business

Step 2: Set your objectives and measurement plan

Step 3: Get to know your tribes

Step 4: What are people saying about your brand, products and services across the Social Web?

Step 5: Analyse our competitors’ social media strategy

Step 6: Create your story strategy

Step 7: Select your social channels

Step 8: Put together an engagement plan

Step 9: Set up a social media policy

Step 10: Bring your social media strategy to life!

Plus a list tools that can help you to create your social media strategy.

Read the entire article here: http://www.fourthsource.com/social-media/how-to-create-a-social-media-strategy-8027 ;

Very usefull!

56 illustrations de Denis Zilber art

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Voila un illustrateur qui a vraiment un coup de crayon intéressant… Du dessin pure en passant par les caricatures et allant jusqu’à l’humour noir……

Data Driven Journalism

At last count, Twitter had half a billion registered users who together generate some 175 million tweets a day. New accounts are being added at a rate of 11 per second.

Just how valuable are these proliferating 140-character messages?

The Researchers discovered some usefull tips for keeping your followers engaged:  http://bit.ly/HTjvD4 ;

Be clear, not cryptic or insidery.

Don’t overuse hashtags, and don’t retweet one-on-one conversations

“The key is to be aware of one’s audience and how different people’s values may differ,” says Paul André, one of the researchers.

Download here - http://bit.ly/HVWWyb ;

***** Boy if I could bottle Michele (maxOz) up I would rule the world. Here is another great, helpful scoop from one of the best curators I know. Marty

Les poubelles, le street art et ma censure | MCE — Ma chaîne …

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Dans ce nouveau billet d’humeur, Caroline Barel, notre animatrice d’Electrochoc, s’interroge sur sa censure et nous présente le travail de 100 artistes qui ont décoré des poubelles de recyclage pour le Coachella and Art …

mydarkenedeyes:

Castle

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By Taro Takizawa

Flashback Design 124 | Blog Esprit-Design : tendance Design / Deco

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Repos du guerrier, le samedi est dédié au Flashback Design, retrospective sélective des concepts présentés sur le blog depuis maintenant plus de 4 années en votre compagnie.

10 Bests WordPress Plugins for : Adsence | Invesmo

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10 Bests WordPress Plugins for : Adsence…

LE BLEU DU CIEL - TEXTUELS

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